Preserving the Soul
of Morocco
"TheZelligeStore was born not from a business plan, but from a journey back to the roots."
Founded in 1984, TheZelligeStore began as a small workshop in the heart of the Fez Medina. Our founder, inspired by the rhythmic tapping of copper artisans and the vibrant colors of the tanneries, sought to share these treasures with the world without compromising their authenticity.
For decades, we have partnered directly with master artisans—Maâlems—who have inherited their skills through generations. We believe that true luxury lies in the human touch, the slight imperfection that proves a hand was at work, and the story embedded in every object.
Today, TheZelligeStore is more than a marketplace; it is a bridge between the ancient alleys of Morocco and modern homes worldwide. We curate pieces that are not just decor, but artifacts of a living culture.
Authenticity
Every piece is sourced directly from artisans in Fez, Marrakech, and the Atlas Mountains. No factories, no mass production.
Sustainability
We use natural materials—wool, clay, leather, and metal—and support eco-friendly traditional processes.
Our ApproachCommunity
We ensure fair wages for our artisans, helping to keep their ancestral crafts alive for future generations.